This organization pioneered shoppable media online. For example, in-video e-commerce checkout experiences.
This client had invented and patented a breakthrough in shoppable media. They needed to simultaneously educate customers on how beneficial their software was and convince visitors to sign up to try it out.
Most users on this site were the heads of online sales departments, digital media departments, and anyone else in an organization who wanted to sell more products through their media.
What I did: