Whether you are a startup or a big corporation, email marketing is one of the most important marketing strategies that you can do to promote your brand.
With 3.8 billion email addresses on the internet, a systematized and efficient email marketing process can boost your website’s traffic, increase sales, and hit your company’s goals.
However, as promising as it is, there are many challenges that may arise when you start sending out emails to promote your business. This is where email marketing software comes in handy.
Now, a bunch of other companies who offer the same products and features guarantee the same thing, but in this article, we will be discussing my Pabbly Email Marketing review.
What is Pabbly Email Marketing?
The first thing that anyone would notice when you visit the Pabbly website is their tagline: Email marketing software to grow your business, not your bills.
If you are a business owner, a part of the daily struggles that you face is to look for the most cost-effective methods to cut as many expenses as you can and channel most of the company’s money on more important things like product development or upgrading machines that would hasten the manufacturing process.
Pabbly can give your business a low-cost email marketing service without the need to pay a fortune for it. Let’s take a look at some of the features that are unique to them and might be helpful for your business.
Inbox Preview
This feature allows you to see how your email would look on different devices.
Subscriber Segmentation
Subscriber Segmentation allows you to divide your email list into groups according to their interests, age, location, or any other criteria that you think is important for your business.
By segmenting your list, you can send out more personalized emails which will lead to higher conversion rates because your target audience will feel like you are speaking directly to them.
Email Tracking
This email marketing service also offers Email Tracking wherein you can see when your email was opened, clicked, and how many times it was forwarded.
This allows you to see which of your emails are being read by your target audience and which ones are not.
This information is useful to improve your email marketing service by making changes to the subject line, the content, or the call-to-action of your email.
MailGet API
Pabbly also has a feature called the MailGet API which allows you to connect your Pabbly account with your website or any other third-party software. With this, you can automate your emails and save a lot of time.
Email Scheduler
Another great feature that Pabbly has is the Email Scheduler which allows you to schedule your emails in advance.
Freehand Coding
Pabbly Email Marketing also offers Freehand Coding which allows you to code your own HTML email template. This will allow you to create a custom email template that is specifically designed for your business.
Email Deliverability
If you are looking for an email marketing software that allows you to see how many of your emails are being delivered to your target audience’s inbox, you will love Pabbly’s Email Deliverability.
Email Deliverability’s aim is to improve your email deliverability rate and make sure that more of your emails are being delivered to your target audience.
Spam Checker
Struggling with bulk emails? Pabbly also has a feature called Spam Checker which allows you to check to help you weed through the content of the bulk emails that you send to your subscribers and remove any spammy content that they might have.
Pabby Email Marketing Faqs
Pabbly Email Marketing is a software that allows you to create and send newsletters, email campaigns, and other types of emails. It also provides you with a number of features that are designed to help you improve your email marketing campaign.
Now, let’s take a look at some Pabbly Email Marketing FAQs that might be perfect for your business.
Is Pabbly email free?
Yes! Pabbly has a free plan which allows you to send unlimited emails to up to 1000 subscribers. It also comes with all of the features that I have mentioned above except for the MailGet API and the Freehand Coding.
Pabbly Email Marketing Pricing
Pabbly has a pay-as-you-go pricing model which means that you only need to pay for the credits that you use.
One credit is equivalent to one email sent to one subscriber.
The price of a credit depends on the number of subscribers that you have on your email list.
If you have less than 500 subscribers, the price of a credit is $0.01.
If you have between 501-1000 subscribers, the price of a credit is $0.008.
And if you have more than 1000 subscribers, the price of a credit is only $0.005.
Pabbly also offers discounts if you purchase credits in bulk.
For example, if you purchase 100,000 credits, the price of a credit is only $0.001.
This makes Pabbly one of the most affordable email marketing software on the market.
Pabbly also offers a monthly subscription plan which starts at $29/month for up to 5000 subscribers.
The monthly subscription plan includes all of the features that I have mentioned above plus some additional features such as autoresponders, advanced segmentation, and more.
30-day money-back guarantee
Another great feature that Pabbly offers is its 30-day money-back guarantee. With this, you can try out the software and see if it is right for you.
If you are not satisfied with the software, you can simply cancel your account within 30 days and receive a full refund.
1,000+ video tutorials
Pabbly also offers more than 1,000 video tutorials to help you get the most out of the software.
You can learn how to use all of the features that I have mentioned above plus some additional features such as autoresponders, advanced segmentation, and more.
Free lifetime support
Lastly, Pabbly offers free lifetime support so you can always get help from the Pabbly team if you need it.
You can contact the Pabbly team via email or live chat and they will be more than happy to help you with any issues that you may have.
Setup Advance Marketing Automations
Pabbly Email Marketing also provides a marketing automation setup which is an amazing sequence of events that lets you run your business on autopilot.
You can set up and create automated workflows for things like welcome emails, abandoned cart emails, order confirmation emails, and more.
Full-scale marketing automation is a great way to save time and money because it will allow you to automate your email marketing so you can focus on other areas of your business.
Craft Beautiful & Personalized Emails
Pabbly Email Marketing also allows you to craft beautiful and personalized emails using its drag-and-drop email builder.
You can easily add images, videos, text, and more to your emails using the drag-and-drop email builder. You can also use the pre-designed email templates to save time.
All of the templates are fully responsive so they will look great on any device.
Easily Add Opt-Ins & Lead Magnets
Another great feature of Pabbly Email Marketing is that it allows you to easily add opt-ins and lead magnets to your website.
An opt-in is a form used for subscription management activities. This form is where someone can enter their email address to subscribe to your email list.
A lead magnet is an incentive that you offer someone in exchange for their email address. For example, you could offer a free eBook, course, or video in exchange for someone’s email address.
Deliver emails Analyze Stats and Enhance Growth
Pabbly Email Marketing also provides a deliverability rate of 98% which means that your emails will always end up in your subscribers’ inboxes.
The software also comes with a built-in analytics tool so you can see how your emails are performing.
You can see things like how many people opened your email, clicked on the links, and unsubscribed from your list.
This information is valuable because it allows you to improve the emails and messages you send to your customers or subscribers over time.
Pabbly Email Marketing also offers a growth enhancement tool that allows you to automatically add new subscribers to your email list.
This is a great way to grow your email list quickly and efficiently.
Pabbly Form Builder
The Pabbly Form Builder is a great way to create beautiful forms and surveys that you can use to collect data from your customers or subscribers.
You can easily add fields, images, videos, and more to your forms using the drag-and-drop form builder.
You can also use the pre-designed form templates to save time.
All templates are fully responsive, so they will look great on any device.
Pabbly Form Builder also allows a smooth customer payment collection and effortless recurring payments.
You can easily add a buy now button or subscription button to your online forms using the Pabbly Form Builder.
This is a great way to collect payments from your customers or subscribers.
Pabbly Form Builder also allows you to connect your online forms to your email list.
This is a great way to grow your email list quickly and efficiently.
Pabbly Email Marketing Support
Aside from the list of email marketing services Pabbly offers to its users, it also takes pride in one of the best, if not the best customer support online. You can easily contact the Pabbly team via email or live chat and they will be more than happy to help you with any issues that you may have.
Additionally, Pabbly offers free lifetime support so you can always get help from the Pabbly team.
SMTP Service by Pabbly For Free
This easy email marketing platform also offers a free SMTP service.
An SMTP service is a great way to send emails from your own domain name.
Once you sign up for this software, Pabbly Email Marketing will help you send bulk emails through their inbuilt SMTP service. You can send as many as 100 emails every day– absolutely free.
You can even connect your own SMTP services like Amazon SES and Google Workspace.
On top of this, Pabbly also has SMTP routing which is a great way to improve the deliverability of your emails.
Pabbly Email Marketing Alternatives
This Pabbly Email Marketing review wouldn’t be complete if we do not compare them with its alternatives, so let’s look into them one by one.
MailChimp vs Pabbly
MailChimp is one of the most popular email marketing tools on the market. It offers a wide range of features, an easy-to-use interface, and a reasonable price.
In comparison to Pabbly Email Marketing, MailChimp is a bit more expensive. Pabbly also offers a wider range of features than MailChimp, and it also has a better deliverability rate.
MailChimp does not offer a growth enhancement tool or an SMTP service.
GetResponse vs Pabbly
GetResponse is another popular email marketing tool for small and medium businesses. They take pride in 99% email deliverability and getting sales is what they promise to their users.
Although GetResponse also offers external SMTP, they offer expensive hosting and a more complicated setup.
Aside from this, Pabbly offers more workflow executions.
Amazon SES vs Pabbly
If you’re looking for an email marketing tool, you’ve probably considered Amazon SES.
Amazon SES is a great tool, but it doesn’t offer all of the features that Pabbly Email Marketing does.
For example, Pabbly Email Marketing offers a deliverability rate of 98% while Amazon SES only offers a deliverability rate of 95%.
Pabbly Email Marketing also offers a built-in analytics tool, growth enhancement tool, and form builder.
Amazon SES does not offer these features.
Pabbly Email Marketing is also much more affordable than Amazon SES.
While Amazon SES charges $0.12 per thousand emails sent, Pabbly Email Marketing only charges $0.09 per thousand emails sent.
Pabbly Email Marketing is the better choice for any business looking for an affordable, feature-rich email marketing tool.
Conclusion – Our Pabbly Email Marketing Review
So, what do you think? Is Pabbly the right email marketing software for your business?
Don’t forget to check out our other blog post on the best email marketing software for small businesses.
If you are looking for more information on Pabbly or any other email marketing software, be sure to check out our website. We have reviews and comparisons of all the top email marketing software on the market!